Botella i Soler, Vicent
Description
This book explores the vulnerabilities and biases inherent in human cognition, examining how automatic processes and external influences shape our per
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ceptions, decisions, and behaviors. The authors integrate insights from psychology, sociology, economics, and neuroscience to provide a critical analysis of how individuals process information in attention-driven environments. Designed for a general audience, the book aims to foster critical thinking and awareness of cognitive limitations, offering strategies to mitigate errors and improve decision-making. It emphasizes the importance of understanding cognitive biases not only for personal growth but also to recognize their exploitation in social and cultural contexts.
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