Russell A. Perkins
Description
Product Description InfoCommerce reviews the profound ways the Internet is altering the publishing industry, particularly the database publishing indu
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stry, and shows business models and techniques publishers can use to manage customer migration to the Web. About the Author Russell Perkins is the database publishing industry's best-known author, speaker and consultant. He is the uathor of several books and dozens of articles dealing with database publishing. He is the founder of the Directory Development Institute, and also founded the National Directory Conference. He started and edited the Report on Directory Publishing, the industry's leading newsletter.
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