William A. Barnett
Description
Commerce, Complexity, and Evolution is a significant contribution to the new paradigm straddling economics, finance, marketing, and management, which
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acknowledges that commercial systems are evolutionary systems, and must therefore be analysed using evolutionary tools. Evolutionary systems display complicated behaviours which are to a significant degree generated endogenously, rather than being solely the product of exogenous shocks, hence the conjunction of complexity with evolution. The papers in this volume consider a wide range of systems, from the entire economy at one extreme to the behaviour of single markets at the other.
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